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Designer Spotlight | Gentle Fawn 

When it comes to comfy, casual wardrobe staples, it’s pretty hard to compete with Gentle Fawn. This Vancouver-based label was launched thirteen years ago by Daniel and Carla Fogg. Their inspiration? An antique collection of ceramic fawns – hence, the brand’s adorable name and logo. Since then Gentle Fawn has grown into a celebrated line of high-quality basics and is now sold in more than 600 shops across North America.

What defines this Canadian brand’s aesthetic is a commitment to creating pieces that are flattering and effortless. Gentle Fawn is always easy to wear, whether you need a flowy sundress for a summer barbecue (one that is roomy enough to let you indulge without displaying your food baby) or a crisp blazer for your dream job interview. Nothing is overtly trendy and if you are looking for fads, you won’t find them in a Gentle Fawn collection. Instead, look to this lovely label for beautiful fabrics, forgiving silhouettes, and simple staples that are made interesting with subtle details, like a sheer lace back or asymmetrical hemline.

Gentle Fawn has been one of my favorite Canadian brands for years and every season I say the same thing – “I can’t wait to see what they come up with next.”

Scroll on for a few of my favorite pieces from their latest collection!
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GENTLE FAWN PICKS

1 // Brooke Top

2 // Berkley Dress

3 // Annelise Dress

4 // Huxley Pants

5 // Seneca Romper

6 // Kirin Komono

7 // Dixon Coat

8 // Tavi Cardigan

xoxo,

Alicia

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